The Master's degree program in Leisure, Sports and Tourism Management enables young people to help shape key areas of society. Leisure, sport and tourism are not only important industries, but also connecting and strengthening elements of every society. The economy and society must change, and this is only possible if young people redefine the logic of economic activity and the understanding of value creation.
- Prof. Dr. Kerstin Heuwinkel, Studienleiterin Master-Studiengang Freizeit-, Sport-, Tourismus-Management
The work-life balance has long been common practice in business. People like to seek the important balance to their working life through sport, travel or their individual leisure activities. Accordingly, they are open to what the market has to offer - from a three-star hotel in the Caribbean to a guided boat tour during a city trip or a Zumba class around the corner. However, in order to win over an audience and interested parties, providers must develop an attractive offer for the customer, communicate it clearly and specifically and also fulfill the expectations that arise. In doing so, it is important to combine the wishes of the customers with the economic goals of the various players, both economically and ecologically. We teach how this can be successfully managed in our interdisciplinary Master's degree course in Leisure, Sport and Tourism Management.
Students at htw saar learn what characterizes first-class management in the leisure, sports and tourism industry. From the development of new offers and their marketing, the planning of the required personnel, the management of all processes to ensuring the quality of all services, we explain scientific findings with current practical relevance.
In addition, our students on the FIBAA-accredited course develop an understanding of how they can prepare for the ecological, economic and socio-cultural changes in leisure, sport, tourism and business. To this end, we teach students professional, methodological, social and intercultural skills and explain current concepts in leisure management, sports management and tourism management. This enables our students to take on a management role in one of the diverse fields of activity in the leisure, sport and tourism sectors after graduation.
The Leisure, Sports and Tourism Management degree program deals with the following questions:
At htw saar, we learn a lot about current trends and future developments. Guest lectures give us new ideas about what to expect in our jobs and we always get exciting tips for events and lectures outside the university. As there are only around 20 of us students in a year group, there is a very informal atmosphere and we enjoy getting together for such activities.
Julia Gaugler, Studentin
Graduates of our Master's degree program in Leisure, Sports and Tourism Management are able to take on management tasks in a company. Whether in a management function in specialist areas such as marketing, human resources or controlling or at the highest management level - with the Master's degree program at htw saar, they have scientifically sound knowledge and know practice-oriented methods with which they can assume such interdisciplinary responsibility.
The areas and professional fields in which graduates are sought after are diverse. These include
Leisure management: event, concert and festival management, leisure, nature and adventure parks, outdoor providers, wellness providers, industry trade fairs
Sports management: sports companies, sports associations, sports clubs, sports companies, adventure trips, events, organizations in the fields of recreational, popular and competitive sports, indoor and outdoor sports providers
Tourism management: transport companies, tour operators, destinations, tourism associations, hotels, event agencies, cultural management, organizers of meetings, incentives, conferences and events
Management in other sectors: Due to the interdisciplinary qualification, graduates can also be employed in all other sectors, e.g. in the IT industry, in the education sector, at production companies, as trade fairs, travel, events and specific marketing measures are also organized in these areas
A lot of initiative and independent work is required, which is very beneficial later on. You learn to break down complex topics in a solution-oriented way and to work on them systematically.
Julian Völk, Absolvent
General Business Administration and Tourism Economics
Economics
+49 (0)681 58 67 - 546
kerstin.heuwinkel@htwsaar.de
htw saar
Waldhausweg 14
66123 Saarbrücken
Room A-E-19
+49 (0)681 5867 - 115
studierendenservice@htwsaar.de
htw saar
Haus des Wissens
Building 11
Malstatter Straße 17
66117 Saarbrücken
Room 11.01.17
